Hello, I'm Fei Ren, a Principal Design Manager @Microsoft Fabric, leading the developer experience for data engineers and scientists.

Reimagining Data science with Microsoft Fabric

1 Year ago | Beijing, China

As the design lead for Microsoft Fabric’s developer experience, I set out to revolutionize how data professionals interact with their analytics tools.
By the end of March 2025, Fabric announced that the customer base has grown 75% in the last year, from 11000 to over 19000.

College Search Made Easy with Cappex Portal

6 Years ago | Chicago, USA

Cappex is a web platform that helped 10 million students navigate through college admissions. For a long time, Cappex has been serving prospective students with the information they need regarding colleges.

Building a Design Culture Foundation at GrowingIO

3 Years ago | Boston, USA

GrowingIO is a leading data analytics platform based in Beijing, China. In October 2020, I returned to China and joined GrowingIO as the Product Design Manager. My mission was to build the design team from the ground up and rejuvenate the design culture at this pioneering data analytics company.

Hire Smarter with Catalant Talent Marketplace

5 Years ago | Boston, USA

The Catalant Marketplace helps global businesses find consultants and industry experts. I led the research and design effort of the  Catalant Marketplace, driving +33% in task conversion and +23% in user satisfaction.

👋🏼 I'm Fei Ren, a passionate design leader with a background in enterprise products, data, and AI. Currently, I work as a Principal Design Manager at Microsoft, where I lead a global team, driving innovative data products in Microsoft Fabric.

My journey spans diverse roles and industries. Besides design, I am a blues guitar player. I love collecting effect pedals and fender guitars.

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Where are you? What Languages do you Speak?

I am currently based in Beijing, China. I speak Chinese and English fluently. I manage a remote team with members based in China, U.S., India, and Canada.

What is your educational background?

I hold a Master’s in Human-Computer Interaction from the University of Michigan and a Bachelor’s in Supply Chain and Information Systems from Penn State University.

How do you foster team collaboration?

I build collaborative design cultures by implementing processes that encourage team learning and growth. I'm currently maintaining a 100% retention rate for my team throughout my time being a manager.

What's your approach to enhancing user experiences?

I enhance user experiences by integrating research-driven insights with a focus on usability and aesthetics, leading to measurable improvements in user satisfaction and conversion rates.